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Tag Archives: Social Media

Twitter Is Struggling to Keep Its Most Active Users According to Internal Research Documents

An internal document has shown that the number of active users on Twitter is continuously reducing and could affect revenue.According to information obtained by Reuters, Twitter (NYSE: TWTR) is in a bit of a bind as it is struggling to retain its most active users. The number of most active users, or “heavy tweeters” is declining, a major challenge for the social media platform.Reuters says internal Twitter research shows that heavy tweeters post more than 90% of all tweets even though they...

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