A large chunk of OKX’s $25-$50 million annual advertising budget goes towards its sports deals. Crypto exchange OKX wants its deals with Formula 1 team McLaren and UEFA Champions League-winning team Manchester City to last a decade. The company reportedly spends $25-$50 million per year in its sponsorship deals with the two sports teams. OKX’s Global Chief Marketing Officer Haider Rafique told The Block in an interview that the company has a five-year deal with McLaren and hopes to extend...
Read More »Crypto Exchange Huobi to Use HTX to Fulfill Its Global Ambitions
Huobi will retain its identity for Chinese-speaking regions, but the exchange will now be recognized as HTX on the global scene. Popular cryptocurrency exchange Huobi celebrated its 10th anniversary on Wednesday by announcing its rebranding to HTX. However, there might be more to the move that controversially appears to echo the bankrupt exchange FTX. According to the September 13 announcement, “H” simply represents the first letter of Huobi, “T” represents Justin Sun’s blockchain project...
Read More »Diesel Partners DressX for Exclusive NFT Fashion Collection
Diesel’s entry into the Meta Avatar Store aligns with the brand’s previous forays into the metaverse and its ventures into the world of NFTs. Diesel, the iconic Gen-Z fashion brand known for its edgy style, is stepping into the metaverse with a bang. In collaboration with digital fashion house DressX, the company is launching an exclusive collection on the Meta Avatars Store, adding its name to the roster of luxury brands available in the store. Meta Avatars Store is an online designer...
Read More »Vitalik Buterin Speaks of Future Built on Ethereum
Buterin is looking forward to a future where developers can leverage an independent open tech stack. Speaking to the attendees of the Decentralized Finance (DeFi) event Permissionless which was held in Austin, Texas, Ethereum (ETH) co-founder Vitalik Buterin has expressed his enthusiasm towards a progressive future for the Ethereum network. He strongly believes that the network will keep pressing forward, adopting new ideas and offering innovative solutions to existing challenges. Though...
Read More »California Lawmaker Introduces Bill 459 to Protect Actors and Artists from AI Exploitation
Kalra expressed deep concern about the unauthorized use of AI to create digital replicas of actors and artists. California legislator Ash Kalra has introduced Assembly Bill 459 (AB 459) with the primary aim of safeguarding actors, artists, and entertainers within the entertainment industry from potential artificial intelligence (AI) risks, particularly generative AI. The bill’s central objective is to mandate the inclusion of consent clauses in employment contracts within the entertainment...
Read More »Circle Partners with Grab to Pilot Web3 Experience
Circle co-founder and CEO Jeremy Allaire expressed delight at seeing major Web2 companies integrating blockchain technology. USDC issuer Circle has announced its partnership with Southeast Asian technology startup Grab to pilot Web3 customer experiences in Singapore. Established in 2012 as MyTeksi, Grab app is a multinational technology company that operates from out of Singapore and serves the entire South Eastern region. The company has a super-app that allows ride-hailing, door-to-door...
Read More »EOS Price Analysis: Bears In Control Below $0.60
EOS price started a fresh decline below the $0.580 zone against the US Dollar. The price is now trading below $0.580 and the 55 simple moving average (4 hours). There is a key bearish trend line forming with resistance near $0.5600 on the 4-hour chart of the EOS/USD pair (data feed from Coinbase). The pair could continue to decline if it stays below the $0.585 and $0.600 resistance levels. EOS price is struggling below $0.580 against the US Dollar, unlike Bitcoin....
Read More »Warum ein Fintech wie WISE für KMUs ideal ist
In den letzten Jahren haben Fintechs – also Technologieunternehmen, die auf Finanzdienstleistungen spezialisiert sind – den Banken- und Finanzsektor revolutioniert. Ein besonders bemerkenswertes Beispiel ist WISE (früher bekannt als TransferWise). Für kleine und mittelständische Unternehmen (KMU) bringt WISE zahlreiche Vorteile mit sich. In diesem Artikel werden wir beleuchten, warum ein Fintech wie WISE für KMUs so wertvoll ist. 1. Transparente Gebührenstrukturen Traditionelle Banken können...
Read More »Das Phänomen der „Sunk Cost Fallacy“: Ein psychologischer Stolperstein
Die Sunk Cost Fallacy (Versunkene-Kosten-Falle) bezeichnet die Tendenz, ein Projekt fortsetzen zu wollen, in das wir Geld, Mühe und Zeit investiert haben, obwohl sich herausstellt, dass die laufenden Kosten in einem negativen Verhältnis zu den gewünschten Ergebnissen stehen. Die menschliche Entscheidungsfindung kann komplex und manchmal widersprüchlich sein. Ein besonderes Phänomen, das oft in Wirtschaft, Psychologie und im täglichen Leben...
Read More »Litecoin (LTC) Price Analysis: Bulls Aim Rally Above This Hurdle
Litecoin is slowly moving higher from the $57.50 support against the US Dollar. LTC price is now trading above $60 and the 55 simple moving average (4 hours). There was a break above a key bearish trend line with resistance near $60.80 on the 4-hour chart of the LTC/USD pair (data feed from Coinbase). The pair could gain bullish momentum if it clears the $64.20 and $65.80 resistance levels. Litecoin price is recovering from the $57.50 zone against the US Dollar,...
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